Thought-provoking discussion around everything to do with brand, customer, marketing and loyalty.

High level speaker representation of industry experts from leading South African companies such as Genesis Analytics; Consulta; SBV; Experian SA; Mahala Loyalty; ABSA; Knowblet Data Science; YOUKNOW Digital; Jellyfish and more, will discuss how you can get the most reward out of your customers’ loyalty, and how to maintain and retain their loyalty.

The Future of Brand & Customer Loyalty Conference 2019 will address pertinent issues regarding latest technologies, CRM, rewards & loyalty programmes, customer retention, business development, multi-channel marketing, future trends and client management.

The event, organised by Trade Conferences International, will attract professionals dealing with everything to do with brand, customer, marketing and loyalty. Join your industry-peers at the Indaba Hotel, Fourways, Johannesburg, on 20 & 21 February 2019 for thought-provoking discussion around topical issues pertaining to crafting a digital experience that drives customer loyalty; driving customer trust and loyalty through culture; the hidden driver of customer loyalty, and much more!

(Request full 2-day programme here)





  • Derek Shirley, Chief Executive Officer, Cornerstone Performance Solutions
  • Paula Sartini, Chief Executive Officer, BrandQuantum
  • Philani Shandu, Associate: Applied Behavioural Economics, Genesis Analytics
  • Batandwa Simelane, Consumer Insight Lead, Independent Consultant
  • Samantha Burns, MD and Chief Customer Officer, Brilliance In Business
  • Lauren Barbour, Head: Customer Engagement Solutions, SBV
  • Ans Gerber, Data Scientist, Experian
  • Tanya Grobler, Chief Executive Officer, Mahala Loyalty Programme
  • Sheldon Singh, Analytics Executive, Jellyfish

CLICK HERE to download the brochure





  • Incentivising customers’ loyalty to your brand
  • Crafting digital experiences that drives customer loyalty
  • Loyalty program design influences loyalty program effectiveness
  • Driving sustainable loyalty programmes and customer engagement
  • Role of customer engagement in increasing brand loyalty in the banking customer
  • Intelligent automation: chatbot hype to reality
  • Driving customer trust and loyalty through culture
  • Brand & customer loyalty 2030: a prospective view of the future
  • Behavioural economics and customer loyalty
  • How customer experience affect customer loyalty: Learnings from the SAcsi
  • Creating customer loyalty for lower Living Standard Measure in the banking and financial services industry

And more… .. .

CLICK HERE to register




Professionals working in the following sections will benefit from attending this conference:
*customer value management *customer insights *customer retention * customer relationship management *brand management * business development *customer experience management *brand loyalty * applications *IT security *loyalty rewards *customer experience *customer engagement *behavioural economics *customer centricity




  • Learn from industry experts who have experience in implementing technology-driven solutions for the brand, marketing, and loyalty environments
  • Get updated on the technology implementation concerns for driving customer loyalty and brand-dedication
  • Network with industry-colleagues and build lasting relationships
  • Receive insights into the foreseeable future of brand and customer loyalty & answers to burning concerns from industry experts
  • Engage in conversation regarding the most pressing industry-concerns and ubiquitous technological implementations

CLICK HERE for more info

CLICK HERE to register



Registration fee: R8 800.00 + VAT = R10 120.00
12% Discount for group registrations of 3 or more: R7 744.00 + VAT = R8 905.06 p.p.
15% Discount for group registrations of 5 or more R7 480.00 + VAT = R8 602.00 p.p.

To find out more about the conference and registration procedures contact Jason Joseph on ; or 011 803-0009

CLICK HERE to download brochure & registration form

For more 16 years, TCI has been a registered and preferred conference organiser for all major banks and financial institutions.

To speak to the Project Manager click here.
For more information about TCI click here

By | 2019-01-21T10:10:44+00:00 January 21st, 2019|Latest News|Comments Off on Thought-provoking discussion around everything to do with brand, customer, marketing and loyalty.