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Your customers’ primary type of engagement experience is moving to digital

Times have changed. Consumers are just not consumers anymore.

The last couple of years gave rise to the digital consumer who shop online, learn online, communicate online and being entertained online. Organisations are changing their perspective on dealing with consumers. Opportunities are abound. With changing the perspective on how the digital environment is viewed, companies will be able to seize the opportunities in the market where consumer relevance is king.

Digital consumer engagement as a major part of an integrated set of end-to-end services and solutions that brings together strategy, technology, analytics, is essential for the success of any company.

Customer engagement, as part of omni-channel approach featuring digital communication tools, is often the result of positive customer experiences. By capturing and analysing data from every customer touch point, will allow companies to understand which interactions are increasing engagement and which are hurting it.

With this insights you gain, you can create a customer engagement model that outlines what kinds of experiences you want to deploy at each stage of the customer journey.

Attending the DCX Con will give attendees the wisdom to correct missteps and plan future digital customer engagement activities so that companies can reap the benefits of fully engaged, loyal customers.

The event organised by Trade Conferences International (TCI) is taking place on 4 & 5 September 2019 at the Indaba Hotel, Fourways, and Johannesburg.

The programme will tackle digital and customer engagement issues, explore the importance of digital adoption and new technologies that will assist customer engagement as well as navigating the future of trends.

It will touch on topics such as loyalty, customer due diligence, omni-channel, sales enablement, the customer journey, use of technology and how this relates to the bigger issue of digital customer engagement.

We invite all delegates to join us at this event. For more information to join the speaker panel, contact the Project Manager, Lerato Mohlala or Bandile Ngobese on 011 803-1553.

Conference sessions to be covered

  • Loyalty programmes and customer engagement
  • Compliance and customer due diligence (CDD)
  • Developing strategies for creating a digital sales enablement
  • Mapping the customer journey
  • Omni-channel and customer engagement
  • Digital customer experience and the future

“The relatively poor performance by a majority of traditional financial services organizations in delivering a customer focused digital account opening, on-boarding and cross-selling process is an opportunity for those institutions that want to embrace the potential of becoming a “Digital Bank.”
DSR Research (December 2016) – The Financial Brand

Industry leaders addressing this event

  • Gerrit de Villiers, Presales Manager, Inovo

  • Lauren Barber, Customer Engagement Solutions, SBV

  • Yurika Pistorius, Head of Compliance, Clientèle

  • Anretia Ferreira, Owner, Blue Steering

  • Ross Sibbald, Commercial Director, Striata Marketing Solutions

  • Lizzy van Niekerk, Founder, Little Rabbit Digital

  • Dr Derek Shirley, Chief Executive Officer, Cornerstone Performance Solutions

  • Anthony Kotton, Managing Director, One Loyalty Rewards

  • Boitshepo Gaitate, Associate in Applied Behavioural Economics, Genesis Analytics

  • Eben Esterhuizen, Founder and General Manager, OnShelf Pharma

  • Tanya Grobler, Chief Executive Officer, Mahala Loyalty Programme

  • Yugeshree Frylinck, Chief Experience Officer, The CX Group

  • Candy Steyn, Edgars Club/ ThankU Card Operations Manager, Edgars

  • Tyron James Hall, Chief Executive Officer, Devprox

  • Lizette Akker, Customer Experience Management, IQbusiness

  • Cassie van Wyk, Chief Marketing Officer, Devprox

  • Derek Martin, Principal Consultant, BSG

  • Yaron Assabi, Founder & Chief Executive Officer, Digital Solutions Group

  • Perry de Jager, Head: Call Centre and Collections Solutions, Principa

  • Graham McLeod, Enterprise Business Architect, Gijima

  • Dylan Edel, Senior Sales Executive & Strategic Partnership, Docfox

  • Luwela Nodada, Associate in Applied Behavioural Economics, Genesis-Analytics

Who should attend?

The event will be targeted towards professionals dealing with:

• customer insights
• customer acquiring & retention
• client liaison
• brand management
• digital marketing
• call centres

• marketing
• market research
• business development
• sales
• customer experience
• digital marketing
• e-commerce
• data analyst

• marketing analytics
• digital
• market segmentation
• mobile marketing
• customer due diligence
• client onboarding
• customer segmentation

• social media
• channel management
• analytics
• PR & communications
• mobile banking
• client services

Comments from delegates

who attended from our Brand & Customer Loyalty, Loyalty & Rewards, and Digital Customer Engagement conferences

“Thanks to you and your team for a great conference. Well done for putting this together.”
– Ashleigh Jacobs, Segment Manager, YOUKNOW

“I would like to compliment the calibre of presenters.”
– Andrew Irumba, Group Manager: Marketing Operations, Sun International

“The content of the conference was relevant to current business practice”
– Lance Nkwe, New Markets Leader, Flight Centre Travel Group

“Conference topics very relevant.”
– Nompilo Manyosi, Customer Experience Executive, Bayport Customer Service

“I enjoyed that new technologies were introduced.”
– Ilse Kaya, Business Development, Digital Databank

“The selection of speakers is compliment to the subject matter.”
– Terry Kelly, Chief Executive Officer, Digital Databank

Sponsorship & exhibition

Sponsorship and exhibition opportunities available at the DCX Conference 2019

Promoting your company allows you several networking opportunities with high profile delegates and speakers. It also gives the sponsoring company an opportunity to penetrate and position itself as an active player in the digital consumer industry.

TCI offers sponsoring or exhibiting companies the perfect opportunity:

  • to increase brand awareness
  • attain sales leads
  • exposure amongst our target audience
  • ranking yourself as an industry leader

TCI has been a registered and preferred conference organiser for all major banks and financial institutions in Southern Africa for more than 10 years!

Being present at TCI’s Digital Customer Experience Conference 2019 will ensure that you are in direct contact with organisational decision-makers in the Digital and Customer Experience sector.

Contact Marketing Manager Jason Joseph for more information on

To enquire regarding Registrations for the DCX Con 2019 Southern Africa Conference, please complete your details below:

Postal Address:

P.O. Box 665

Physical Address:

363 Rivonia Boulevard,
Euro Centre, Rivonia, Johannesburg


+27 11 803-1553


+27 86 582-2981