Most innovative digital customer experience gathering in Southern Africa is taking place on 4 & 5 September 2019 – will you be there?

ByJulian Robberts

Register now! The most updated and innovative digital customer experience conference (DCX) in South Africa is taking place on 4 & 5 September 2019. Digital strategies to improve customer engagement, mapping the customer journey, omni-channel, loyalty and digital sales enablement are just some of the themes to be addressed at the upcoming Digital Customer Experience…

Encouraging Loyalty Through Customers’ Experience 

ByJulian Robberts

Encouraging Brand Loyalty Through Customers’ Experience With customer’s gravitating towards convenience (in everything that they do), services and (loyalty) programmes are driven to be more convenient, with greater emphasis on the customer’s experience and accessibility to offerings. Today’s customer takes full advantage of the online opportunities; even more so than companies themselves. This, perhaps, is a…

Do loyalty programmes engender genuine brand and customer loyalty?

ByJulian Robberts

Loyalty programs do not necessarily engender loyalty amongst customer base, or to brand… They deliver repeat purchases, and repeat purchases may look a lot like loyalty, but you cannot know. As far as a good loyalty program can produce ROI by delivering incremental revenue in excess of program costs, but brands must never mistake loyalty…

Banking Customer Loyalty 2018 Conference is coming: the conference speaker panel is forming…

ByJulian Robberts

Trade Conferences International is hosting the Banking Customer Loyalty 2018 Conference on 14-15 November 2018 at the Indaba Hotel, Fourways, Johannesburg.  The conference is set to be addressed by more 20 industry experts from the banks and financial services sector. Are you interested in joining the Banking Customer Loyalty 2018 Conference speaker panel?  Speaking at…

Tools for digital customer engagement laid out at well-received TCI conference

ByJulian Robberts

Trade Conferences International is excited to take this opportunity to thank partner organisations that aided in ensuring that the conference took place and was well-received by attending delegates, for time, as well as the willingness to support TCI, as presentation and exhibiting partners at the Digital Customer Engagement & KYC Conference 2018. Under the watchman…

LAST week to register for the DEBT COLLECTION CONFERENCE 2017

ByJulian Robberts

Time is quickly running out for prospective attendees to secure their seats at Southern Africa’s leading credit and debt collection event. With 16 Southern Africa industry leaders addressing the conference about new collection strategies, challenges and the latest technologies in the industry, attendees will receive a truly South African perspective into the different aspects affecting…